CreateSmart Initiative
Project Ref: CSI/1011/0102
Project Title: Promotion Campaign on Creative Advertising and Marketing through Smartphone in Hong Kong
Applicant Organization: Hong Kong Wireless Technology Industry Association
Approved Funding: HK$1,015,550
Brief description
of the Project:
The CSI has provided funding support to Hong Kong Wireless Technology Industry Association to organize a series of activities to promote the awareness and potential of using smartphone and mobile media in carrying out advertising and marketing campaign. Main features of the Project are –

  • To conduct an industry study
  • To organise the Hong Kong Smartphone Marketing Popularity Contest
  • To organise two 1-day seminars
  • To conduct three roadshows in Hong Kong, Shenzhen and Guangzhou
Event Date: 1) Feb – Mar 2011 : Industry Study

2) 25 Mar 2011 : Creative Smartphone Apps Awareness Seminar
For further details, click HERE

3) Apr – Sep 2011 : Hong Kong Smartphone Marketing Popularity Contest
For further details, click HERE

4) Aug 2011 : Creative Smartphone Apps Networking Seminar cum Popularity Contest Award Presentation

5) Oct – Dec 2011 : Roadshows

OFFICAL WEBSITE
Contact Information: Hong Kong Wireless Technology Industry Association
Telephone: 2989 9163
Email address : contact@hkwdc.org

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